Glossaire des Services

Ads server;

A computer that stores advertisements and delivers them to computers whose users have requested them...


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Advertising;

the activity or profession of producing advertisements for commercial products or services.


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Android;

a mobile operating system developed by Google. It is based on a modified version of the Linux kernel...


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App development;

the process of creating a computer program or application

especially for a mobile device. More about WordPress:J’aime chargement…
Application development;

the process of creating software to satisfy the needs of a particular user or group of users.


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Branding;

the promotion of a product or service by identifying it with a particular company or trademark.


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Business consulting;

the provision of professional services to businesses to assist in the achievement of their strategic...


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Business development;

The process of identifying and developing new business opportunities

which can be either new produc… More about WordPress:J’aime chargement…
Business strategy;

A business strategy is a long-term plan of action designed to achieve a particular goal or set of go...


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Campaign management;

The process of planning

executing WordPress:J’aime chargement…
Communication;

the imparting or exchanging of information or news.


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Community manager;

a person who manages online communities on behalf of an organization

company WordPress:J’aime chargement…
Conferences;

a meeting or series of meetings of representatives of different companies or organizations

typicall… More about WordPress:J’aime chargement…
Connected objects;

physical objects that are connected to the Internet and can collect

exchange WordPress:J’aime chargement…
Content management system;

a software application or set of related programs that are used to create and manage digital content...


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Content management;

the process of planning

creating WordPress:J’aime chargement…
Content marketing;

The creation and sharing of online materials that do not explicitly promote a brand but instead aim ...


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Content strategy;

the planning

creation WordPress:J’aime chargement…
Content writing;

the activity or skill of writing text for publication

either online or in print. More about WordPress:J’aime chargement…
Conversion tags;

Javascript code snippets added to a website to track conversions

such as when a user completes a pu… More about WordPress:J’aime chargement…
Conversion tracking;

A system that monitors user behavior on a website and records interactions with advertising content....


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Copywriting;

the activity or occupation of writing the text of advertisements or publicity material.


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Corporate videos;

A type of video created by a company to promote its brand

products WordPress:J’aime chargement…
Crm;"

customer relationship management; the process of managing interactions with current and potential cu...


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Cryptocurrency;

A digital or virtual currency that uses cryptography for security. A cryptocurrency is difficult to ...


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Css;

a style sheet language used for describing the presentation of a document written in a markup langua...


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Custom website;

A website that is specifically designed for a particular organization

business WordPress:J’aime chargement…
Customer service;

the provision of support to customers before

during WordPress:J’aime chargement…
Customer support;

the provision of service to customers before

during WordPress:J’aime chargement…
Cybersecurity;

the practice of protecting electronic information by mitigating information risks and vulnerabilitie...


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Daily reporting;

A daily report is a summary of the day's events. It is usually prepared by a newspaper reporter

but… More about WordPress:J’aime chargement…
Delivery time;

The time it takes for a product to be delivered to the customer.


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Digital design;

the process of creating a plan or specification for the construction of a device or system

using co… More about WordPress:J’aime chargement…
Digital marketing;

the marketing of products or services using digital technologies

mainly on the Internet WordPress:J’aime chargement…
Digital transformation;

the use of technology to radically improve performance or reach of enterprises.


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Dns;

the system that converts human-readable website names into IP addresses.


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Domain name;

the unique name that identifies an Internet site.


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E-commerce;

the buying and selling of goods and services online

especially on a large scale. More about WordPress:J’aime chargement…
E-marketing;

the process of marketing a product or service using electronic channels

mainly on the internet. More about WordPress:J’aime chargement…
Editing;

the process of selecting and preparing written

photographic WordPress:J’aime chargement…
Editorial design;

the art and process of designing editorial content

such as articles WordPress:J’aime chargement…
Email campaign;

A campaign consisting of a series of emails that are sent to a target audience with the goal of prom...


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Email deliverability;

the percentage of emails that are successfully delivered to recipients' inboxes.


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Email list;

A group of email addresses that a sender can use to send messages to multiple recipients at once.


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Email marketing;

The use of email to promote products or services. Email marketing can be done to a group of customer...


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Email routing;

the process of directing email messages to the correct email server

where they can be delivered to … More about WordPress:J’aime chargement…
Email template;

an HTML file used as a starting point for the creation of an email message

containing the basic str… More about WordPress:J’aime chargement…
Email templates;

a type of pre-designed email that can be used as a starting point for your own email content.


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Event management;

the process of planning

coordinating WordPress:J’aime chargement…
Event marketing;

a type of marketing that involves creating and hosting events for the purpose of promoting a product...


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Event planning;

the process of organizing and coordinating an event such as a conference

festival WordPress:J’aime chargement…
Event software;

software that helps plan

promote WordPress:J’aime chargement…
Events;

a set of circumstances that happen at a particular time.


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Facebook ads;

a form of advertising on the social networking website Facebook. Facebook Ads appear in the side col...


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Google ads;

an online advertising platform developed by Google

where advertisers pay to display brief advertise… More about WordPress:J’aime chargement…
Graphic design;

the art or profession of combining text

pictures WordPress:J’aime chargement…
Html email;

an email that includes HTML code which allows for the email to contain images

text formatting WordPress:J’aime chargement…
Html;

the standard markup language for creating web pages and web applications.


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Identity design;

the act of designing products

services WordPress:J’aime chargement…
Inbound marketing;

a marketing strategy that focuses on getting found by customers through SEO

content marketing WordPress:J’aime chargement…
Ios;

the mobile operating system that runs on Apple's iPhone

iPad WordPress:J’aime chargement…
Javascript;

an object-oriented computer programming language commonly used to create interactive effects within ...


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Journalism;

the activity or profession of writing for newspapers

magazines WordPress:J’aime chargement…
Kpi;

a quantifiable measure used to evaluate the success of an organization

employee WordPress:J’aime chargement…
Linkedin ads;

a form of advertising on the social media platform LinkedIn. LinkedIn Ads are text-

image- WordPress:J’aime chargement…
Marketing campaign;

A marketing campaign is a coordinated series of events or actions designed to promote a product

ser… More about WordPress:J’aime chargement…
Marketing;

the action or business of promoting and selling products or services

including market research and … More about WordPress:J’aime chargement…
Media relations;

the practice of managing the flow of information between an organization and the public.


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Mobile app development;

the process of creating software applications that run on a mobile device

such as a smartphone or t… More about WordPress:J’aime chargement…
Mobile design;

the process of designing user interfaces and user experiences for mobile devices such as smartphones...


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Mobile traffic;

the amount of data sent and received by users of mobile devices.


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Networking;

the practice of linking two or more computing devices together for the purpose of sharing data.


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News;

News is information about current events. This may be provided through many different media: word of...


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Online events;

events that are delivered online

typically through a web conferencing platform WordPress:J’aime chargement…
Online marketing;

the process of advertising and selling products and services online.


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Online payments;

the process of making financial transactions on the internet. This can include things like transferr...


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Online reputation;

the perception or opinion of a company or individual that is available online.


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Organizational change;

the process of implementing a new business model or initiative within an organization.


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Philemonday agency;

Philemonday Agency is a full-service creative agency that specializes in content marketing

sales en… More about WordPress:J’aime chargement…
Php;

a widely-used open source general-purpose scripting language that is especially suited for web devel...


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Pos;

a device

typically electronic WordPress:J’aime chargement…
Pre-ordering;

the practice of reserving goods or services to be delivered at a later date.


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Press relations;

the activities and techniques employed to gain favorable publicity for a person

product WordPress:J’aime chargement…
Press release;

a statement or account describing an event or development

typically issued by an organization for t… More about WordPress:J’aime chargement…
Product development;

the process of designing

creating WordPress:J’aime chargement…
Project management;

the application of knowledge

skills WordPress:J’aime chargement…
Promotions;

The act of advertising or offering something

typically a product or service WordPress:J’aime chargement…
Proprietary software;

software that is copyrighted and licensed to the copyright holder

who then grants users the right t… More about WordPress:J’aime chargement…
Public relations;

the professional maintenance of a favorable public image by a company or other organization or a fam...


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React;

a JavaScript library for building user interfaces.


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Responsive design;

the design of a website that can adapt to the screen size of the device it is being viewed on

wheth… More about WordPress:J’aime chargement…
Search engine marketing;

a form of internet marketing that seeks to promote websites by increasing their visibility in search...


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Search engine optimization;

the process of optimizing a website for Google search with the goal of earning higher web traffic le...


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Seo;

the process of optimizing a website for Google search with the goal of earning higher web traffic le...


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Social media marketing;

the process of using online platforms like Facebook

Twitter WordPress:J’aime chargement…
Social media;

websites and applications that enable users to create and share content or to participate in social ...


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Software development;

the process of conceiving

specifying WordPress:J’aime chargement…
Spam filters;

a program that automatically detects and deletes spam messages.


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Statistical analysis;

Statistical analysis is a branch of mathematics that deals with the collection

analysis WordPress:J’aime chargement…
Statistics;

the mathematics of the collection

analysis WordPress:J’aime chargement…
Technology development;

the application of engineering principles and techniques to the design and improvement of products o...


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Traffic management;

the process of regulating

directing WordPress:J’aime chargement…
Transactional email;

an email sent to a recipient in response to a specific action they have taken

such as making a purc… More about WordPress:J’aime chargement…
User experience design;

the process of enhancing user satisfaction with a product by improving the usability

accessibility WordPress:J’aime chargement…
User experience;

the overall experience of a person using a particular product

system WordPress:J’aime chargement…
User interface design;

the design of user interfaces for machines and software

especially computer applications WordPress:J’aime chargement…
User interface;

The part of a computer program that a user interacts with. This may take the form of a graphical int...


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Ux design;

the process of designing (user interfaces

interactions WordPress:J’aime chargement…
Video editing;

the process of manipulating and rearranging video shots to create a new work.


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Video production;

The creation of videos

typically for commercial purposes. More about WordPress:J’aime chargement…
Virtual events;

A type of event that takes place online

typically involving a live stream of audio and/or video con… More about WordPress:J’aime chargement…
Visual communication;

the conveyance of ideas and information in forms that can be seen.


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Web applications;

computer programs that are designed to run on the World Wide Web.


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Web design;

the process of creating a website. This can include anything from planning and structure to the actu...


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Web development;

the activity or profession of designing and developing websites.


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Web hosting;

the activity or business of providing space on a server and connectivity to the Internet for website...


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Web traffic management;

the process of monitoring

regulating WordPress:J’aime chargement…
Web traffic;

the movement of data across the internet

especially the amount of data sent or received by a partic… More about WordPress:J’aime chargement…
Webinars;

a seminar conducted over the internet.


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Webmastering;

the activity or skill of designing

building WordPress:J’aime chargement…
Website builder;

a platform that allows users to create a website without needing to write code or hire a web develop...


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Website design;

the process of designing

creating WordPress:J’aime chargement…
Writing;

the activity or skill of composing text for publication.


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